Who is the next generation of pet buyers?

Who is
the next generation
of pet buyers?

NIQ Pet Insights Piece

Authors: Sam Smith, Madelyn Angell, Meghan Kudej

Read NielsenIQ's latest thought leadership piece on the influence of the next generation, Gen Z in the pet industry!Contents

What is the projected Petcare spend in Gen Z
pet parents?

How much economic power
will Gen Z
represent?

How do Gen Z
pet buyers differ from other
generations?

Key Insights to Fetch!

Thank you for reading

Gen Z & Pet Care