**Pricing and promotion in 2021:** Six steps to success in Q4 - Pricing and Promotion in 2021: Six Steps to Success in Q4

**Pricing and promotion in 2021:** Six steps to success in Q4 Perfecting your pricing and promotions this peak season will be crucial to your annual sales results. There’s no question that the pandemic has...Contents

Making sure the price is right

**Step 1:** Perfect pricing in the coronavirus era

**Step 2:** Choose less aggressive promotions

**Step 3:** Securing supply supersedes low price aspirations

**Step 4:** Know when consumers will pay more for premium products

**Step 5:** Adapt to changed online and offline pricing dynamics

**Step 6:** Respond fast using the latest market intelligence

Pricing and promotion in 2021: **Six steps to success in Q4 **

Winning this peak season 2021 Perfect your execution of this year’s peak season